Frozen Beer Gardens – Sendai City
I know I’m late to the game, but not being a big drinker I tend not to notice these trends, and although I have seen these kind of beer places around I never thought there was anything special to it. For the last three years (I think) beer companies have started running temporary beer gardens at central locations across Japan. The first I saw was a Asahi Beer place in Ginza, but here’s a Kirin one I walked past in Sendai last weekend. Their thing is that they serve super chilled beer, -2 degrees celsius to be exact, and they are hugely popular this summer, usually with lines of people waiting to get inside and cool down. I have never tried it, but some of these days I will, just to be able to say I did! I wonder if Ebisu Beer has one of these bars as well? The head on that beer makes it look more like ice-cream I think!
Looks awesome! We’ll have to keep an eye out during our travels.
I first saw them only in Tokyo but they seem to be spreading out over the country! (^-^)
Seriously…I read bear instead of beer…and started looking for one, after my confusion I found out I misread it…am I really this tired?
I should sit in, order one beer and get some rest
Haha… I wish I could join you on that one! (^-^;)
I’m not a big drinker either. And I would have wandered in looking for an ice cream sundae. How embarrassing would that have been?
Haha… or a milk shake?